Persuasion & credibility | Biology homework help

For this discussion board, you will watch Alex Laskey’s speech entitled “How behavioral science can lower your energy bill.”  https://www.youtube.com/watch?v=4cJ08wOqloc 

1.First describe the types of evidence he employs to try to persuade his audience?

2.Second, how does he establish his credibility during the speech?

3.Third, what types of appeals does he include in his speeches? (Ethos, pathos, logos).

4. Fourth, did you find his speech effective, and if so, why?

*Posts should be at least 500 words.